Definitely the Super Bowl of Surfing and people watching. Already counting the days until next years event which is estimated to draw over 750,000 people WOW!!! Nike totally stepped up to the plate on this one! Was Way Stoked and so glad I live in SoCal.. Take a look at pictures we took;

http://www.waystoked.com

Live Life Way Stoked...
"Way Stoked" - adjective - to be "stoked" is to be completely and intensely enthusiastic, exhilirated, or excited about something. Those who are stoked all of the time know this; being stoked is the epitome of all being. When one is stoked, there is no limit to what one can do. 

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